CMO Summit | June 19, 2018 | Apella by Alexandria - New York, NY, USA

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Accelerating Technology to Connect Millennials with Community, Convenience and Inspiration

Thought Leadership - 9:35 am - 10:00 am

To connect with your most prized shopper (especially millennials) organizations must adjust how they operate to meet the demands of digitally connected consumers. This means rethinking internal structures and headcount, meaningful integration with lines of business, and fostering a fail fast, fail cheap early innovator mindset. We'll discuss the how to approach these changes and talk to a Senior Technology leader who is building a path for a $1B internet retailer.

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Sponsored by:

IBM View details